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July 2015

Viewing posts from July , 2015

The real benefit of LTE Direct vs. other proximity-based technologies

Accuracy. Privacy. Efficiency.

On Tuesday, July 14th, Google announced it was making available its Nearby Messages proximity API for developers, stating the technology can allow data sharing between nearby devices. As much of the things that Google does, it scales upon existing technologies (i.e. iBeacon) and makes them leaner, more accessible, and they usually add a sexy little feature to it. In this case, inaudible sound communication. How reliable is this and will developers embrace it? It still needs to be tested. However, as the pioneers and advocates we are of the LTE Direct technology developed by Qualcomm, we have some interesting arguments to suggest that LTE Direct might have better features and functionality than other technologies.

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What do mobile payments, proximity technology, and shopping have in common? A forecast of the industry

The PSFK manifesto on The Future of Retail 2105 highlights the most important aspects that will improve or change our shopping experience in-store and online. Some of the takeaways are Empower Shoppers, Mobilize Staff, and Deliver Anywhere, among others. The latter, Deliver Anywhere, resonates with us here at Compass.to (in beta..yay!) deeply because it explains how technology can help customers have a better experience when shopping for products.

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